They say that their plant based egg substitute will be 48% cheaper because a large component of the cost of the egg is chicken feed. The CEO says, "Unless egg makers are willing to lose money, they don’t have a structure to compete with us. Unless they come up with a new way to not feed the chickens." My respectful response is: Unless, of course, you allow the chicken to to what they were designed to do and primarily graze on pasture, eating bugs, worms, grass, seeds, all of which don't cost anything. Chickens don't need to eat factory food and live their lives in cages, inside a big warehouse.
Reading further into the article, it appears that they have a problem with our society's food system largely hinging on animal protein. And again, they are free to be vegans or vegetarians. That is their choice and I respect that, but eating animals or animal products isn't a relatively new idea, nor is it the downfall of society. We've been eating animals for quite some time.
Every moving thing that liveth shall be meat for you; even as the green herb have I given you all things. Genesis 9:3 KJV
The CEO later notes, correctly, that only a small portion of the eggs Americans consume come from free range, pastured chickens that live out under the blue sky and have a great chicken life. Here are the steps that his company goes through to make his scrambled egg substitute called Just Scramble.
Step 1: Use the seeds of a confidential food crop.
Step 2: Grind the seeds into a powder making a paste.
Step 3: The proteins of the mash are spun to separate them from the other material.
Step 4: Liquid proteins are rinsed of bad tasting impurities.
Step 5: The proteins are then turned back into a liquid and can be cooked like a normal egg.
Interesting. Talk about making a simple process into a complex one! Here are the steps that we use to make our eggs:
Step 1: Sally Hennypenny leaves the pasture after foraging for bugs, worms, seeds, and grass and finds one of many nesting boxes where she sits down to lay an egg. After she's done, she'll sing a little happy song. She's proud of her creation as well she should be!
Sally lays an egg |
Step 2: Benjamin collects the eggs from the nesting boxes.
The nest in the chicken tractor out on the pasture |
A basket of eggs |
Fresh Country Eggs! |
Just before reading this article, I finished up leftovers for lunch sitting at my desk in an office at work. It was a quiche. (I know, queue the "Real men don't eat quiche" jokes.) It was made with our delicious pastured eggs with a dark orange yolks bursting with beta carotene, vitamins, and Omega-3, along with spinach, toasted pecans, onions, garlic and chanterelle mushrooms and also milk and heavy cream from our Jersey cows. All things either grown at Our Maker's Acres Family Farm or bartered to get. My wife traded a friend some homemade butter for some fresh picked chanterelle mushrooms he had just picked. Yes, lunch today was a home run! I had to text my wife to tell her how good it was.
Support your local farmer and purchase some pastured eggs today. His or her hens are happy and the eggs are healthy and delicious and your family will enjoy them. Or, consider getting some chickens and becoming a little more self sufficient. Don't make eggs obsolete. Don't 'reinvent the egg.' There are much easier ways to solve this. Simply make "factory eggs" obsolete by purchasing local pastured eggs today!
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